Released Jun 14, 2023
This project consists of 4 different DROPS, each one narrates a future invented by the artist, based on the theory of archetypes. These works challenge us and invite us to think about what future we really want for our society. According to Jim Dator's theory (1970), all the futures that human beings have imagined throughout history can be classified within four general archetypes, taking into account what happens in each imagined future.
These four archetypes are: Growth, Collapse, Discipline and Transformation.
This is the result of a project that took me a year of work, the idea came from an exhibition called Stories of the Future at the Telefónica Foundation. In this exhibition, they talked about how humans always imagine the future based on four general narratives (Jim Dator's theory). I found this very interesting, and so I wanted to create my own future worlds in the form of contemporary art. LEYVEL.
WORLD BUILDING
In the long process of the collection, the artist scanned her face to give realism to her future selves. There is an Art Book documenting the whole creative process of Reflections, the world building and character creations. Buyers of 1 Limited Editions for each of 4 Drops will be entitle to receive one phisical or digital version of it.
"There is no single future 'out there' to be predicted. There are many alternative futures to be anticipated and pre-experienced to some degree." — Jim Dator, influential futurist.
In the future of growth, energy is limitless, Dyson spheres allow humans to grow, without destroying. In this window into the future, Hera (alter ego of the artist Leyvel, with her digitised features), travels to a new planet: everything is to be explored, to be discovered. Hera, in the mythology of the goddess of the stars, is growing.
*Purchasers of 1 Limited Edition of each of the 4 drops (at least 4 limited edtions at the end of 4 Drops)Nfts will be entitled to receive a physical or digital version of the ART BOOK.
**All buyers of Limited or Open editions of this first Drop **Growth Society will enter a drawing for a special piece in the next DROP
Leyre Pérez Velasco known in the artistic scene as Leyvel is a multidisciplinary artist specialized in plastic arts, mura- lism and digital composition. Graduated in Fine Arts from the Francisco de Vitoria University (2022), she is currently studying an advanced master's degree in Digital Art at the Lightbox school. While she was studying, she was selec- ted in the Plastic Arts Circuit of the Community of Madrid and awarded the UFV Scholarship for Academic Excellence (2018).In relation to urban art she has intervened in the Invasion Street Art Festival (2022) in Plasencia and in the festival Arte Vivo en Las Villas (2022) curated by La Juan Gallery.
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